Orient Electric is 2.3× cheaper to get into — ₹15 L vs ₹35 L (about ₹20 lakh less). Crompton runs the bigger network at 250000 vs 125000 outlets.
Numbers that separate them on a 5-year horizon — not the dealer-pitch summary.
None of the brands here charge recurring royalty — the economics run purely on product margin or fixed monthly fees, which is rare in Indian franchising and favourable for operators.
Crompton is expanding fastest here — 2809 outlets per year since founding in 1937. High-velocity brands signal momentum but also mean new territory for individual franchisees gets handed out quickly; lock in your preferred area early.
Primary (flagship) format per brand. Smaller kiosk / express formats may have different economics.
Primary (flagship) franchise format per brand. Some brands also offer smaller kiosk / cloud-kitchen formats at lower capex — check the brand page for full format options.
Bigger networks mean more brand recognition and supplier scale; smaller ones mean less intra-brand competition in your territory.
Which brand's outlets are rated higher by customers, aggregated across locations. Exact star rating and review volume are in Brand Health.
Direction only — the underlying rating & review count are Pro data.
Every verified data point. Green badge marks the more favourable value for a typical first-time operator.
| Metric | Crompton | Orient Electric |
|---|---|---|
| Entry capex | ₹35 L | ₹15 L ↓ Lower |
| Royalty | 0% | 0% |
| Gross marginExact margin % + full unit economicsFood-cost, royalty drag and the monthly P&L behind "Higher".Unlock with Pro → | Lower | Higher |
| Min space (sqft) | 600 | 400 ↓ Smaller |
| Total outlets | 250000 ↑ Bigger | 125000 |
| Franchise fee | — | — |
| Working capital | ₹20 L | ₹15 L |
BrandFit asks 6 visual questions about your operator profile, capital, and location — then ranks all 240 brands by predicted success-fit for your situation. See where these brands really stand for someone like you.
Open this pair plus Bajaj Electricals and V-Guard (the next-largest Fans, Lighting & Appliances brands by network size) side-by-side in the full comparison tool. Add or swap brands to fit your decision.
Same data plus galleries, store-locator, margin economics, legal vault — free on every brand page.
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Most Indian Fans, Lighting & Appliances franchises pay the operator via product-margin on supply (cost-to-MRP spread) rather than explicit revenue share. Brands with 0% royalty usually recoup their cut inside supply pricing. Brands with stated royalty (commonly 3–10%) take it on top of product margin. Calculate effective take-home on both structures before you sign.
All 2 brands here charge 0% royalty: Crompton, Orient Electric. Royalty-free doesn't always mean cheaper long-term — check for revenue-share, margin-ceiling, or volume-commitment clauses in the franchise agreement.
Among the 2 brands FRANticc compares, the top options by network size are Crompton, Orient Electric (Crompton: 250000 stores, Orient Electric: 125000 stores). The lowest investment entry is Orient Electric from ₹15 L. "Best" depends on your budget, location tier and involvement — this page gives you the data for all three dimensions.
Beyond the advertised capex, factor in: refundable security deposit (₹1–5L), rent deposit (1–6 months of rent), working capital for inventory and salaries (typically ₹5–20L for first 3 months), signage and interior fit-out (often 25–40% of total setup), and ongoing royalty or supply-chain margins. FRANticc separates "at-risk capital" from "refundable capital" on every brand page so you see the real exposure.