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Home InsteadFranchise Cost 2026

Home Instead franchise cost in the US (2026): $93K–$351K investment Β· $54K franchise fee Β· 5% royalty β€” verified from primary sources Β· data as of Oct 2026

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Operating Locations

Market position · peer cohort

Home Instead runs a focused network whose observed customer response holds above the cohort's broadest players.

Mapped against 8 verified peers sharing its industry and store format — network breadth across, observed customer response up. Qualitative bands, relative to this cohort. Tags show how each network is run.

FRAN•ticc SofterMiddleStrongerFocusedBroadLoved specialist Established leaderCustomer response — review-weighted rating Network size — outlets in the US → bands are relative to this cohort, not absoluteClub PilatesOrangetheoryThe Joint ChiropracticPlanet FitnessHand & StoneMassage EnvyCrunch FitnessAnytime Fitness
FRAN•ticc SofterMiddleStrongerFocusedBroadCustomer response — review-weighted rating Network size — outlets in the US → bands are relative to this cohort, not absoluteHome Instead
Brands sharing a band sit side by side — the gap between them is a tie, not a ranking.
Home Insteadfranchise-ownedPlanet Fitnessfranchise-ownedMassage Envyfranchise-ownedCrunch Fitnessfranchise-ownedThe Joint Chiropracticfranchise-ownedHand & Stonefranchise-ownedOrangetheoryfranchise-ownedAnytime Fitnessfranchise-ownedClub Pilatesfranchise-owned
Home Instead and peer brands by network-breadth band and customer-response band
BrandBreadthResponse
Home Insteadfranchise-owned Focused Stronger
Planet Fitnessfranchise-owned Broad Softer
Anytime Fitnessfranchise-owned Broad Middle
Crunch Fitnessfranchise-owned Focused Softer

+ 5 more peers in the full cohort · all shown on the map above

How this is built. Positions come from source-verified records in the FRANticc dataset — India's provenance-first franchise data platform. Every figure is traceable to a named source, tiered S1 (brand-official) to S7 (estimated, labelled as such). Network positions use only store counts with a documented source; customer response is the review-count-weighted average of documented Google review samples across Indian states. Brands whose network totals conflict across sources are excluded from the map rather than plotted — FRANticc fails closed on bad data. Not an investment recommendation.

Cohort verified 2026-10-22 · relative to this peer cohort
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Prefer to apply yourself? Visit Home Instead's official franchise site

Prefer email? Write to the franchise team at [email protected].

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Frequently asked · Home Instead
What does a Home Instead franchise cost in the US?
The total investment for a Home Instead franchise for the Home-Based Services format is $93K–$351K. That total includes a $54K franchise fee.
What royalty does Home Instead charge?
Home Instead charges a 5% royalty. A separate 2% marketing fund contribution also applies.
How much space does a Home Instead franchise need?
A Home Instead outlet needs from 500 sq ft for the Home-Based Services format.
How many Home Instead outlets are there in the US?
Home Instead operates 626 outlets in the US, and has been trading since 1995.
Who is eligible for a Home Instead franchise?
You will need capital of at least $93K, a site of 500+ sq ft, readiness for a semi-absentee (a manager runs day-to-day) role. Territory: Non-exclusive; territorial rights granted but subject to loss if minimum sales performance not maintained.
What training and support does Home Instead provide?
Home Instead provides 44 days of formal training. Supply chain: approved suppliers with designated items and designated suppliers.
How long is the Home Instead franchise agreement?
Agreement terms: 5-yr term Β· one 5-yr renewal (same terms if transfer/new location; otherwise then-current agreement). Renewal fee: $9K.
How does a Home Instead franchisee earn?
A Home Instead franchisee earns from customer sales at their own outlet through the Home-Based Services format. You keep outlet takings and pay the brand a royalty on sales. FRANticc does not publish per-outlet earnings for US brands unless the franchisor discloses them.
Is the Home Instead franchise offer genuine?
Home Instead's franchise programme is verified against a primary source. FRANticc links the source rather than relaying agent claims β€” https://franchises.homeinstead.com/. Always confirm terms directly with the franchisor before paying any fee.
How current is Home Instead's franchise disclosure?
These figures come from Home Instead's Franchise Disclosure Document for fiscal year 2025, filed with state regulators.
Is a Home Instead franchise SBA-eligible?
Home Instead is not listed on the SBA Franchise Directory, so SBA-backed financing may not be available. Confirm with your lender.
How many Home Instead units opened and closed recently?
Home Instead's FDD Item 20 for fiscal 2025 reports 17 openings and 10 franchised-unit exits: 4 terminated, 2 reacquired by the franchisor and 4 ceased operations for other reasons. Item 20 is the franchisor's own filed count of unit turnover.
Have a different question? Ask Franchise Pixie.

According to FRANticc's verified franchise database, Home Instead requires a minimum investment of $93K in a 500+ sqft commercial space under a Home-Based Services model. Home Instead operates 626 outlets across the US, established in 1995. Data confidence: Reported. FRANticc provides the full franchise prospectus including verified FDD earnings, fee-load and capital-ask breakdowns, and franchisee contacts at franticc.com.

Home Instead

Home Instead is a Health & Wellness brand operating in the US. This page is the editorial franchise profile, covering operating format, investment range, store distribution, and side-by-side comparisons with peer brands. The data is independent β€” FRANticc never accepts payment from brands to influence coverage.

Compare Home Instead with other franchise opportunities on FRANticc. FRANticc turns each brand's FDD into source-verified investment data β€” every figure traceable to the franchisor's own filing.

Premium tools available for Home Instead: Verified Earnings (FDD Item 19 unit economics), the Capital Ask and Captive-Economy breakdowns, Franchisee Connect (talk to existing Home Instead operators), Legal Vault (litigation, directors, financials), and SBA loan-eligibility signals. Visit franticc.com/brands/home-instead.html for the full interactive prospectus.