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Planet FitnessFranchise Cost 2026

Planet Fitness franchise cost in the US (2026): $1.3M–$5.4M investment · $40K franchise fee · 7% royalty — verified from primary sources · data as of Oct 2026

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Operating Locations

Market position · peer cohort

Planet Fitness operates one of this cohort's broad networks, with customer response in the softer band.

Mapped against 8 verified peers sharing its industry and store format — network breadth across, observed customer response up. Qualitative bands, relative to this cohort. Tags show how each network is run.

Brands sharing a band sit side by side — the gap between them is a tie, not a ranking.

Planet Fitnessfranchise-owned

Massage Envyfranchise-owned

Crunch Fitnessfranchise-owned

The Joint Chiropracticfranchise-owned

Hand & Stonefranchise-owned

Orangetheoryfranchise-owned

Anytime Fitnessfranchise-owned

Club Pilatesfranchise-owned

StretchLabfranchise-owned

Planet Fitness and peer brands by network-breadth band and customer-response band
Brand	Breadth	Response
Planet Fitnessfranchise-owned	Broad	Softer
Anytime Fitnessfranchise-owned	Broad	Middle
Crunch Fitnessfranchise-owned	Focused	Softer
Hand & Stonefranchise-owned	Focused	Middle

+ 5 more peers in the full cohort · all shown on the map above

How this is built. Positions come from source-verified records in the FRANticc dataset — India's provenance-first franchise data platform. Every figure is traceable to a named source, tiered S1 (brand-official) to S7 (estimated, labelled as such). Network positions use only store counts with a documented source; customer response is the review-count-weighted average of documented Google review samples across Indian states. Brands whose network totals conflict across sources are excluded from the map rather than plotted — FRANticc fails closed on bad data. Not an investment recommendation.

Cohort verified 2026-10-22 · relative to this peer cohort

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Enquire about a Planet Fitness franchise ↓

We’ll retain your enquiry for Planet Fitness's franchise team while we verify the correct person to receive it. You can also apply through Planet Fitness's own site below.

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When do you hope to open?

Professional Background

FRANticc operates as an independent research platform. We are not a franchise broker, agent or seller, and we neither offer nor sell franchises. Only Planet Fitness can make a franchise offer, through its Franchise Disclosure Document. How we handle your details

Prefer to apply yourself? Visit Planet Fitness's official franchise site

Frequently asked · Planet Fitness

What does a Planet Fitness franchise cost in the US?

The total investment for a Planet Fitness franchise for the Big-Box Fitness Club format is $1.3M–$5.4M. That total includes a $40K franchise fee.

What royalty does Planet Fitness charge?

Planet Fitness charges a 7% royalty. A separate 2% marketing fund contribution also applies.

How much space does a Planet Fitness franchise need?

A Planet Fitness outlet needs from 15000 sq ft for the Big-Box Fitness Club format.

How many Planet Fitness outlets are there in the US?

Planet Fitness operates 2,432 outlets in the US, and has been trading since 1992.

Who is eligible for a Planet Fitness franchise?

You will need capital of at least $1.3M, a site of 15000+ sq ft, readiness for a hands-on, owner-operator role. Territory: No protected territory; franchisor may open competing PF locations nearby.

How long is the Planet Fitness franchise agreement?

Agreement terms: 12-yr initial term; successor needs remodel, $20,000 fee, new agreement. Renewal fee: $20K.

How does a Planet Fitness franchisee earn?

A Planet Fitness franchisee earns from customer sales at their own outlet through the Big-Box Fitness Club format. You keep outlet takings and pay the brand a royalty on sales. FRANticc does not publish per-outlet earnings for US brands unless the franchisor discloses them.

Is the Planet Fitness franchise offer genuine?

Planet Fitness' franchise programme is verified against a primary source. FRANticc links the source rather than relaying agent claims — https://www.planetfitness.com/franchising. Always confirm terms directly with the franchisor before paying any fee.

How current is Planet Fitness' franchise disclosure?

These figures come from Planet Fitness' Franchise Disclosure Document for fiscal year 2025, filed with state regulators.

Is a Planet Fitness franchise SBA-eligible?

Planet Fitness is not listed on the SBA Franchise Directory, so SBA-backed financing may not be available. Confirm with your lender.

How many Planet Fitness units opened and closed recently?

Planet Fitness' FDD Item 20 for fiscal 2025 reports 141 openings and 7 franchised-unit exits: 7 terminated. Item 20 is the franchisor's own filed count of unit turnover.

Have a different question? Ask Franchise Pixie.

According to FRANticc's verified franchise database, Planet Fitness requires a minimum investment of $1.3M in a 15000+ sqft commercial space under a Big-Box Fitness Club model. Planet Fitness operates 2432 outlets across the US, established in 1992. Data confidence: Reported. FRANticc provides the full franchise prospectus including verified FDD earnings, fee-load and capital-ask breakdowns, and franchisee contacts at franticc.com.

Planet Fitness

Planet Fitness is a Health & Wellness brand operating in the US. This page is the editorial franchise profile, covering operating format, investment range, store distribution, and side-by-side comparisons with peer brands. The data is independent — FRANticc never accepts payment from brands to influence coverage.

Founded: 1992
Total stores in the US: 2432
Industry: Health & Wellness — Budget Fitness Club
Franchise model: Big-Box Fitness Club
Setup CapEx: $1.3M
Minimum space requirement: 15000+ sqft
Royalty: 7%
Franchise fee: $40K

Compare Planet Fitness with other franchise opportunities on FRANticc. FRANticc turns each brand's FDD into source-verified investment data — every figure traceable to the franchisor's own filing.

Premium tools available for Planet Fitness: Verified Earnings (FDD Item 19 unit economics), the Capital Ask and Captive-Economy breakdowns, Franchisee Connect (talk to existing Planet Fitness operators), Legal Vault (litigation, directors, financials), and SBA loan-eligibility signals. Visit franticc.com/brands/planet-fitness.html for the full interactive prospectus.