Ather Energy vs Ampere (Greaves) franchise India 2026: is the ₹25 lakh capex gap worth it?
Ampere (Greaves) is 2.0× cheaper to get into — ₹25 L vs ₹50 L (about ₹25 lakh less). Ather Energy runs the bigger network at 600 vs 400 outlets.
01 What actually matters
Numbers that separate them on a 5-year horizon — not the dealer-pitch summary.
On pure entry capital, Ampere (Greaves) is 2.0× cheaper than Ather Energy — ₹25 L vs ₹50 L. That gap compounds over a 5-year horizon because working capital and rent deposit scale with format size.
None of these carry a recurring royalty — but that is how the authorized dealer format works, not a concession won by the operator. Every brand on this model earns from the wholesale-to-retail spread instead, so the number that decides your economics is the buying margin and any volume commitment behind it, not the royalty line.
02 The numbers, visualised
Primary (flagship) format per brand. Smaller kiosk / express formats may have different economics.
Entry investment
Primary (flagship) franchise format per brand. Some brands also offer smaller kiosk / cloud-kitchen formats at lower capex — check the brand page for full format options.
Network scale — total outlets
Bigger networks mean more brand recognition and supplier scale; smaller ones mean less intra-brand competition in your territory.
Customer ratings Exact star rating + review volumePlus per-city Brand Health for both brands.Unlock with Pro →
Which brand's outlets are rated higher by customers, aggregated across locations. Exact star rating and review volume are in Brand Health.
Direction only — the underlying rating & review count are Pro data.
03 Side-by-side
Every verified data point. Green badge marks the more favourable value for a typical first-time operator.
| Metric | Ather Energy | Ampere (Greaves) |
|---|---|---|
| Entry capex | ₹50 L | ₹25 L ↓ Lower |
| Royalty | 0% | 0% |
| Gross margin | — | — |
| Min space (sqft) | 1800 ↓ Smaller | 2000 |
| Total outlets | 600 ↑ Bigger | 400 |
| Franchise fee | ₹5 L | ₹3 L ↓ Lower |
| Working capital | ₹20 L | ₹10 L |
Not sure if Ather Energy or Ampere (Greaves) actually fits *you*?
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Compare Ather Energy + Ampere (Greaves) + 2 EV Two-Wheeler peers in the full tool
Open this pair plus Ola Electric and TVS iQube (the next-largest EV Two-Wheeler brands by network size) side-by-side in the full comparison tool. Add or swap brands to fit your decision.
04 Explore these brands in depth
Same data plus galleries, store-locator, margin economics, legal vault — free on every brand page.
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05 Frequently asked
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What is the best EV Two-Wheeler franchise in India in 2026?
Among the 2 brands FRANticc compares, the top options by network size are Ather Energy, Ampere (Greaves) (Ather Energy: 600 stores, Ampere (Greaves): 400 stores). The lowest investment entry is Ampere (Greaves) from ₹25 L. "Best" depends on your budget, location tier and involvement — this page gives you the data for all three dimensions.
What is the minimum space required for a EV Two-Wheeler franchise?
Among these brands, the smallest footprint is Ather Energy at 1800+ sqft. Tier-2 and Tier-3 city franchisees should verify whether the brand will approve a location at minimum spec — in high-street metros, brands typically insist on 150–300 sqft above their published minimum.
Which EV Two-Wheeler brand has the largest network in India?
Ather Energy operates the largest network among these — 600 outlets. Large networks offer more brand recognition and supplier scale, but also mean denser intra-brand competition in already-saturated markets.
How do EV Two-Wheeler franchises pay out — revenue share or fixed margin?
Most Indian EV Two-Wheeler franchises pay the operator via product-margin on supply (cost-to-MRP spread) rather than explicit revenue share. Brands with 0% royalty usually recoup their cut inside supply pricing. Brands with stated royalty (commonly 3–10%) take it on top of product margin. Calculate effective take-home on both structures before you sign.
What is the typical contract term for these EV Two-Wheeler franchises?
Contract terms among these brands range from Ather Energy (3 years, renewable); Ampere (Greaves) (3 years). Shorter terms offer renewal leverage but can mean the brand exits a weak market; longer terms lock you in but often include renewal fees. Always clarify renewal terms in writing before signing the initial contract.