Explore 182 US Franchise Brands Updated 2026-08-07 · FRANticc

Hampton Inn vs Best Western franchise USA 2026: is the $16.2M investment gap worth it?

Hampton Inn logo $17M+
Hampton Inn
Tourism & Hospitality
VS
Best Western logo $881K+
Best Western
Tourism & Hospitality
Lower entry capex
Best Western
Hampton Inn: $17M vs $881K
Lower royalty
Best Western
Hampton Inn: 6% vs 5%
Bigger network
Hampton Inn
Hampton Inn: 2390 outlets vs 16 outlets
Weighing Hampton Inn, Best Western for your 2026 franchise decision? Best Western is the cheapest entry at $881K, Hampton Inn has the widest network at 2390 outlets. FRANticc's honest, zero-advertising comparison of 2 brands — every number traced to the brand's FDD.
Bottom line

Best Western is 19.4× cheaper to get into — $881K vs $17M (about $16.2M less). Hampton Inn runs the bigger network at 2390 vs 16 outlets. Best Western takes less off the top (5% royalty vs 6%).

Pick Hampton Inn if
brand recognition and supplier scale matter more to you than a low ticket, and you have the capital for an established, premium-format play.
Pick Best Western if
you want to cap downside with a lower entry ($881K), and you'd rather keep more margin (5% royalty).

01 What actually matters

Numbers that separate them on a 5-year horizon — not the franchise-development pitch.

Hampton Inn has 149.4× more outlets than Best Western (2390 vs 16) — more brand recognition and supplier scale, but also denser intra-brand competition in saturated markets.

On pure entry capital, Best Western is 19.4× cheaper than Hampton Inn — $881K vs $17M. That gap compounds over a 5-year horizon because build-out, equipment, opening inventory and the additional funds in FDD Item 7 all scale with format size.

Hampton Inn charges 6% royalty on revenue — recurring, uncapped, and deducted before your own margin is calculated. Factor it into every pro-forma.

02 The numbers, visualised

Primary format per brand, from FDD Item 7. A brand's smaller express or non-traditional formats can cost materially less.

Initial investment (FDD Item 7)

Total initial investment, low end of each brand's FDD Item 7 range for its primary format. Several US brands also run smaller express, non-traditional or conversion formats at materially lower investment — check the brand page for the full Item 7 table.

Best Western $881K Hampton Inn $17M

Network scale — total outlets

Total US outlets from FDD Item 20. Bigger networks mean more brand recognition and supplier scale; smaller ones mean less intra-brand competition in your trade area.

Hampton Inn 2.4K Best Western 16

Customer ratings

Which brand's outlets are rated higher by customers, aggregated across locations. Exact star rating and review volume are in Brand Health.

Hampton Inn Higher rated
Best Western Lower rated

Direction only — the underlying rating & review count are Pro data.

03 Side-by-side

Straight from each brand’s FDD. Green badge marks the more favourable value for a typical first-time operator.

Hampton Inn vs Best Western franchise comparison — entry investment, royalty, space, outlets and fees (US, 2026).
MetricHampton InnBest Western
Initial investment (Item 7) $17M $881K ↓ Lower
Royalty (Item 6) 6% 5% ↓ Lower
Gross margin
Min space (sq ft)
Total US outlets (Item 20) 2390 ↑ Bigger 16
Franchise fee (Item 5) $100K $25K ↓ Lower
Additional funds
Every figure traced to the brand's Franchise Disclosure Document — Item 5 (fees), Item 6 (royalty), Item 7 (investment), Item 20 (outlet counts) · last verified Jul 2026 · How we verify →
◆ FRANticc · BrandFit AI

Not sure if Hampton Inn or Best Western actually fits *you*?

BrandFit asks 6 visual questions about your operator profile, capital, and location — then ranks all 182 brands by predicted success-fit for your situation. See where these brands really stand for someone like you.

Run BrandFit on my situation →
◆ Direct enquiry

Ready to talk to Hampton Inn or Best Western?

FRANticc is independent — not the franchisor, and paid nothing by either brand. We send you straight to the brand's own franchise-development team, and we never collect or forward your contact details.

04 Explore these brands in depth

Same data plus the full FDD breakdown, fee load, contract fairness and SBA lending picture — free on every brand page.

Hampton Inn
2.4K outletsFrom $17M
Full prospectus
Best Western
16 outletsFrom $881K
Full prospectus

· Related comparisons

Visitors researching this pair often look at these.

Tourism & Hospitality

05 Frequently asked

Wrapped in FAQPage JSON-LD for SERP rich-result eligibility.

How many Tourism & Hospitality franchise brands are available in the US?

FRANticc's database lists 2 brands matching this comparison with verified investment data, store counts, and format details. Several more are covered across our full directory. Every figure is traced to the brand's Franchise Disclosure Document.

Do these Tourism & Hospitality franchises offer territorial rights?

Territory is FDD Item 12, and it is where Tourism & Hospitality franchisors differ most. Some grant a protected radius or a defined trade area; many grant no exclusivity at all and reserve the right to open company units, non-traditional locations or e-commerce channels inside your area. Read Item 12 word for word — "protected territory" and "exclusive territory" are not the same thing — then ask existing franchisees whether the brand has honoured it.

What is the best Tourism & Hospitality franchise in the US in 2026?

Among the 2 brands FRANticc compares, the top options by network size are Hampton Inn, Best Western (Hampton Inn: 2390 stores, Best Western: 16 stores). The lowest investment entry is Best Western from $881K. "Best" depends on your capital, your market and how hands-on you plan to be — this page gives you the data for all three dimensions.

How do Tourism & Hospitality franchises pay out — revenue share or fixed margin?

US Tourism & Hospitality franchisors almost always take a percentage of gross sales, not a share of profit — so the fee is due whether or not the unit is profitable. FDD Item 6 lists the full stack: royalty (commonly 4–8%), a national advertising fund (1–4%), technology fees, and often a local-marketing minimum. Add them together before modelling take-home; the headline royalty is rarely the whole load.

Explore 182 Brands Run BrandFit → All comparisons