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Super 8Franchise Cost 2026

Super 8 franchise cost in the US (2026): $5M–$7.1M investment · $25K franchise fee · 5.5% royalty — verified from primary sources · data as of Sept 2026

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Operating Locations

Market position · peer cohort

Super 8 operates one of this cohort's broad networks, with customer response in the softer band.

Mapped against 7 verified peers sharing its industry and store format — network breadth across, observed customer response up. Qualitative bands, relative to this cohort. Tags show how each network is run.

FRAN•ticc SofterMiddleStrongerFocusedGrowing breadthBroadLoved specialist Established leaderCustomer response — review-weighted rating Network size — outlets in the US → bands are relative to this cohort, not absoluteFairfield by MarriottHampton InnHoliday InnHoliday Inn ExpressUrban Air Adventure ParkBest WesternCruise Planners
FRAN•ticc SofterMiddleStrongerFocusedGrowing breadthBroadCustomer response — review-weighted rating Network size — outlets in the US → bands are relative to this cohort, not absoluteSuper 8
Brands sharing a band sit side by side — the gap between them is a tie, not a ranking.
Super 8franchise-ownedHampton Innfranchise-ownedUrban Air Adventure Parkfranchise-ownedHoliday Innfranchise-ownedHoliday Inn Expressfranchise-ownedFairfield by Marriottfranchise-ownedBest Westernfranchise-ownedCruise Plannersfranchise-owned
Super 8 and peer brands by network-breadth band and customer-response band
BrandBreadthResponse
Super 8franchise-owned Broad Softer
Fairfield by Marriottfranchise-owned Broad Middle
Cruise Plannersfranchise-owned Broad Stronger
Urban Air Adventure Parkfranchise-owned Growing breadth Middle

+ 4 more peers in the full cohort · all shown on the map above

How this is built. Positions come from source-verified records in the FRANticc dataset — India's provenance-first franchise data platform. Every figure is traceable to a named source, tiered S1 (brand-official) to S7 (estimated, labelled as such). Network positions use only store counts with a documented source; customer response is the review-count-weighted average of documented Google review samples across Indian states. Brands whose network totals conflict across sources are excluded from the map rather than plotted — FRANticc fails closed on bad data. Not an investment recommendation.

Cohort verified 2026-09-09 · relative to this peer cohort
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More in this category, or compare Super 8 side-by-side

Best Western
Best Western
 Fairfield by Marriott
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 Holiday Inn
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 Holiday Inn Express
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 Hampton Inn
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Go deeper
Hotel Franchises hub 6 brands Compare any 2 US brands
Frequently asked · Super 8
What does a Super 8 franchise cost in the US?
Setup and interiors for a Super 8 franchise for the Guest Lodging Hotel format run $5M–$7.1M. On top of that you should budget a $25K franchise fee.
What is the total upfront commitment for a Super 8 franchise?
Adding setup, franchise fee, working capital and deposit, the total upfront commitment starts around $5.1M. These are the disclosed upfront figures only — they exclude ongoing royalty and running costs.
What royalty does Super 8 charge?
Super 8 charges a 5.5% royalty. A separate 3% marketing fund contribution also applies.
How many Super 8 outlets are there in the US?
Super 8 operates 1,344 outlets in the US.
How long is the Super 8 franchise agreement?
Agreement terms: 20-year term; no renewal right; mutual renewal uses then-current agreement.
How does a Super 8 franchisee earn?
A Super 8 franchisee earns from customer sales at their own outlet through the Guest Lodging Hotel format. You keep outlet takings and pay the brand a royalty on sales. FRANticc does not publish per-outlet earnings for US brands unless the franchisor discloses them.
How current is Super 8's franchise disclosure?
These figures come from Super 8's Franchise Disclosure Document for fiscal year 2025, filed with state regulators.
Is a Super 8 franchise SBA-eligible?
Super 8 is not listed on the SBA Franchise Directory, so SBA-backed financing may not be available. Confirm with your lender.
How many Super 8 units opened and closed recently?
Super 8's FDD Item 20 for fiscal 2025 reports 29 openings and 58 closures. Item 20 is the franchisor's own filed count of unit turnover.
Have a different question? Ask Franchise Pixie.

According to FRANticc's verified franchise database, Super 8 requires a minimum investment of $5M under a Guest Lodging Hotel model. Super 8 operates 1344 outlets across the US. Data confidence: Reported. FRANticc provides the full franchise prospectus including verified FDD earnings, fee-load and capital-ask breakdowns, and franchisee contacts at franticc.com.

Super 8

Super 8 is a Tourism & Hospitality brand operating in the US. This page is the editorial franchise profile, covering operating format, investment range, store distribution, and side-by-side comparisons with peer brands. The data is independent — FRANticc never accepts payment from brands to influence coverage.

Compare Super 8 with other franchise opportunities on FRANticc. FRANticc turns each brand's FDD into source-verified investment data — every figure traceable to the franchisor's own filing.

Premium tools available for Super 8: Verified Earnings (FDD Item 19 unit economics), the Capital Ask and Captive-Economy breakdowns, Franchisee Connect (talk to existing Super 8 operators), Legal Vault (litigation, directors, financials), and SBA loan-eligibility signals. Visit franticc.com/brands/super-8.html for the full interactive prospectus.