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Fairfield by MarriottFranchise Cost in the US 2026

Fairfield by Marriott franchise cost in the US (2026): $12.3M–$34.5M investment · $75K franchise fee — verified from primary sources · data as of Sept 2026

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Operating Locations

Market position · peer cohort

Fairfield by Marriott operates one of this cohort's broad networks, with customer response in the middle band.

Mapped against 7 verified peers sharing its industry, franchise relationship and store format — network breadth across, observed customer response up. Qualitative bands, relative to this cohort.

FRAN•ticc SofterMiddleStrongerFocusedGrowing breadthBroadLoved specialist Established leaderCustomer response — review-weighted rating Network size — outlets in the US → bands are relative to this cohort, not absoluteHampton InnHoliday InnHoliday Inn ExpressUrban Air Adventure ParkSuper 8Best WesternCruise Planners
Brands sharing a band sit side by side — the gap between them is a tie, not a ranking.
Fairfield by MarriottUrban Air Adventure ParkHoliday InnSuper 8Hampton InnHoliday Inn ExpressBest WesternCruise Planners
Fairfield by Marriott and peer brands by network-breadth band and customer-response band
BrandBreadthResponse
Fairfield by Marriott Broad Middle
Super 8 Broad Softer
Cruise Planners Broad Stronger
Urban Air Adventure Park Growing breadth Middle

+ 4 more peers in the full cohort · all shown on the map above

How this is built. Positions come from source-verified records in the FRANticc dataset — India's provenance-first franchise data platform. Every figure is traceable to a named source, tiered S1 (brand-official) to S7 (estimated, labelled as such). Network positions use only store counts with a documented source; customer response is the review-count-weighted average of documented Google review samples across Indian states. Brands whose network totals conflict across sources are excluded from the map rather than plotted — FRANticc fails closed on bad data. Not an investment recommendation.

Cohort verified 2026-09-01 · relative to this peer cohort
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Enquire with Fairfield by Marriott — directly

FRANticc is independent — we're not the franchisor and we don't take a fee from Fairfield by Marriott. This sends you straight to Fairfield by Marriott's own franchise-development team, so you deal with them directly from the start.

Enquire with Fairfield by Marriott directly

Opens Fairfield by Marriott's official franchise enquiry page. FRANticc doesn't collect or forward your details — you deal with the brand directly.

Prefer email? Write to the franchise team at [email protected].

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Frequently asked · Fairfield by Marriott
What does a Fairfield by Marriott franchise cost in the US?
Setup and interiors for a Fairfield by Marriott franchise for the Hotel with Guestrooms & Amenities format run $12.3M–$34.5M. On top of that you should budget a $75K franchise fee.
What is the total upfront commitment for a Fairfield by Marriott franchise?
Adding setup, franchise fee, working capital and deposit, the total upfront commitment starts around $12.4M. The franchise fee alone is about 1% of that. These are the disclosed upfront figures only — they exclude ongoing royalty and running costs.
How many Fairfield by Marriott outlets are there in the US?
Fairfield by Marriott operates 1,186 outlets in the US, and has been trading since 1987.
Who is eligible for a Fairfield by Marriott franchise?
You will need capital of at least $12.3M, readiness for a semi-absentee (a manager runs day-to-day) role. Territory: Non-exclusive; franchisor may compete in your territory; see franchise agreement for specific protections.
How does a Fairfield by Marriott franchisee earn?
A Fairfield by Marriott franchisee earns from customer sales at their own outlet through the Hotel with Guestrooms & Amenities format. You keep outlet takings and pay the brand a royalty on sales. FRANticc does not publish per-outlet earnings for US brands unless the franchisor discloses them.
Is the Fairfield by Marriott franchise offer genuine?
Fairfield by Marriott's franchise programme is verified against a primary source. FRANticc links the source rather than relaying agent claims — https://www.hotel-development.marriott.com. Always confirm terms directly with the franchisor before paying any fee.
How current is Fairfield by Marriott's franchise disclosure?
These figures come from Fairfield by Marriott's Franchise Disclosure Document for fiscal year 2025, filed with state regulators.
Is a Fairfield by Marriott franchise SBA-eligible?
Fairfield by Marriott is not listed on the SBA Franchise Directory, so SBA-backed financing may not be available. Confirm with your lender.
How many Fairfield by Marriott units opened and closed recently?
Fairfield by Marriott's FDD Item 20 for fiscal 2025 reports 32 openings and 1 closures. Item 20 is the franchisor's own filed count of unit turnover.
Have a different question? Ask Franchise Pixie.

According to FRANticc's verified franchise database, Fairfield by Marriott requires a minimum investment of $12.3M under a Hotel with Guestrooms & Amenities model. Fairfield by Marriott operates 1186 outlets across the US, established in 1987. Data confidence: Reported. FRANticc provides the full franchise prospectus including verified FDD earnings, fee-load and capital-ask breakdowns, and franchisee contacts at franticc.com.

Fairfield by Marriott

Fairfield by Marriott is a Tourism & Hospitality brand operating in the US. This page is the editorial franchise profile, covering operating format, investment range, store distribution, and side-by-side comparisons with peer brands. The data is independent — FRANticc never accepts payment from brands to influence coverage.

Compare Fairfield by Marriott with other franchise opportunities on FRANticc. FRANticc turns each brand's FDD into source-verified investment data — every figure traceable to the franchisor's own filing.

Premium tools available for Fairfield by Marriott: Verified Earnings (FDD Item 19 unit economics), the Capital Ask and Captive-Economy breakdowns, Franchisee Connect (talk to existing Fairfield by Marriott operators), Legal Vault (litigation, directors, financials), and SBA loan-eligibility signals. Visit franticc.com/brands/fairfield-by-marriott.html for the full interactive prospectus.