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Goosehead InsuranceFranchise Cost in the US 2026

Goosehead Insurance franchise cost in the US (2026): $66K–$112K investment · $50K franchise fee · 20% royalty — verified from primary sources · data as of Sept 2026

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Operating Locations

Market position · peer cohort

Goosehead Insurance operates one of this cohort's growing breadth networks, with customer response in the middle band.

Mapped against 8 verified peers sharing its industry, franchise relationship and store format — network breadth across, observed customer response up. Qualitative bands, relative to this cohort.

FRAN•ticc SofterMiddleStrongerFocusedGrowing breadthBroadLoved specialist Established leaderCustomer response — review-weighted rating Network size — outlets in the US → bands are relative to this cohort, not absoluteBenjamin Franklin PlumbingMosquito ShieldMr. RooterOne Hour Heating & Air ConditioningRoto-RooterCollege Hunks Hauling JunkTide CleanersLiberty Tax
Brands sharing a band sit side by side — the gap between them is a tie, not a ranking.
Goosehead InsuranceRoto-RooterOne Hour Heating & Air ConditioningMr. RooterCollege Hunks Hauling JunkMosquito ShieldBenjamin Franklin PlumbingTide CleanersLiberty Tax
Goosehead Insurance and peer brands by network-breadth band and customer-response band
BrandBreadthResponse
Goosehead Insurance Growing breadth Middle
Liberty Tax Broad Middle
Tide Cleaners Focused Softer
Benjamin Franklin Plumbing Focused Middle

+ 5 more peers in the full cohort · all shown on the map above

How this is built. Positions come from source-verified records in the FRANticc dataset — India's provenance-first franchise data platform. Every figure is traceable to a named source, tiered S1 (brand-official) to S7 (estimated, labelled as such). Network positions use only store counts with a documented source; customer response is the review-count-weighted average of documented Google review samples across Indian states. Brands whose network totals conflict across sources are excluded from the map rather than plotted — FRANticc fails closed on bad data. Not an investment recommendation.

Cohort verified 2026-09-01 · relative to this peer cohort
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FRANticc is independent — we're not the franchisor and we don't take a fee from Goosehead Insurance. This sends you straight to Goosehead Insurance's own franchise-development team, so you deal with them directly from the start.

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Frequently asked · Goosehead Insurance
What does a Goosehead Insurance franchise cost in the US?
Setup and interiors for a Goosehead Insurance franchise for the Insurance Agency Office format run $66K–$112K. On top of that you should budget a $50K franchise fee.
What is the total upfront commitment for a Goosehead Insurance franchise?
Adding setup, franchise fee, working capital and deposit, the total upfront commitment starts around $116K. The franchise fee alone is about 43% of that. These are the disclosed upfront figures only — they exclude ongoing royalty and running costs.
What royalty does Goosehead Insurance charge?
Goosehead Insurance charges a 20% royalty. A separate 2% marketing fund contribution also applies.
How much space does a Goosehead Insurance franchise need?
A Goosehead Insurance outlet needs from 200 sq ft for the Insurance Agency Office format.
How many Goosehead Insurance outlets are there in the US?
Goosehead Insurance operates 1,008 outlets in the US, and has been trading since 2003.
Who is eligible for a Goosehead Insurance franchise?
You will need capital of at least $66K, a site of 200+ sq ft, readiness for a semi-absentee (a manager runs day-to-day) role. Territory: Non-exclusive; no protected territory; franchisor retains all rights to compete anywhere.
What training and support does Goosehead Insurance provide?
Goosehead Insurance provides 10 days of formal training. Supply chain: approved suppliers.
How long is the Goosehead Insurance franchise agreement?
Agreement terms: 10-yr term · two 10-yr renewals (sign then-current agreement, meet conditions).
How does a Goosehead Insurance franchisee earn?
A Goosehead Insurance franchisee earns from customer sales at their own outlet through the Insurance Agency Office format. You keep outlet takings and pay the brand a royalty on sales. FRANticc does not publish per-outlet earnings for US brands unless the franchisor discloses them.
Is the Goosehead Insurance franchise offer genuine?
Goosehead Insurance's franchise programme is verified against a primary source. FRANticc links the source rather than relaying agent claims — https://www.goosehead.com/become-a-franchisee/. Always confirm terms directly with the franchisor before paying any fee.
How current is Goosehead Insurance's franchise disclosure?
These figures come from Goosehead Insurance's Franchise Disclosure Document for fiscal year 2025, filed with state regulators.
Is a Goosehead Insurance franchise SBA-eligible?
Goosehead Insurance is not listed on the SBA Franchise Directory, so SBA-backed financing may not be available. Confirm with your lender.
How many Goosehead Insurance units opened and closed recently?
Goosehead Insurance's FDD Item 20 for fiscal 2025 reports 121 openings and 165 closures. Item 20 is the franchisor's own filed count of unit turnover.
Have a different question? Ask Franchise Pixie.

According to FRANticc's verified franchise database, Goosehead Insurance requires a minimum investment of $66K in a 200+ sqft commercial space under a Insurance Agency Office model. Goosehead Insurance operates 1008 outlets across the US, established in 2003. Data confidence: Reported. FRANticc provides the full franchise prospectus including verified FDD earnings, fee-load and capital-ask breakdowns, and franchisee contacts at franticc.com.

Goosehead Insurance

Goosehead Insurance is a Services brand operating in the US. This page is the editorial franchise profile, covering operating format, investment range, store distribution, and side-by-side comparisons with peer brands. The data is independent — FRANticc never accepts payment from brands to influence coverage.

Compare Goosehead Insurance with other franchise opportunities on FRANticc. FRANticc turns each brand's FDD into source-verified investment data — every figure traceable to the franchisor's own filing.

Premium tools available for Goosehead Insurance: Verified Earnings (FDD Item 19 unit economics), the Capital Ask and Captive-Economy breakdowns, Franchisee Connect (talk to existing Goosehead Insurance operators), Legal Vault (litigation, directors, financials), and SBA loan-eligibility signals. Visit franticc.com/brands/goosehead-insurance.html for the full interactive prospectus.